Social media is a daily fixture for billions of individuals worldwide. Remarkably, more than 90% of all internet users are active participants on social media platforms.
- Social Media content should be short and crisp with information.
- Social media posts are easily shareable.
- 91% of social media users access it via mobile phones (ease of use & ready to take action)
Blogging stands as an incredible avenue for disseminating valuable information through your website.
- Blogs are less formal and more relatable.
- It increases your website’s time on page.
- Adding internal links connecting to your other blog posts makes the visitor stay on your site for a longer time.
- The more they read your valuable content, the more likely they are to signup for your newsletters, etc.
The Power of Visuals Surpasses Words Alone. Infographics and other visual content greatly enhance the viewer’s experience.
- In a study, they found out that in a blog post, 90% of the people see the images. 100% pay attention to the headline.
- Infographics are a great way to share information with graphs, statistics, etc.
- Infographics help the reader to understand better without having to go through the whole passage.
Video Marketing is the present and the future of marketing. Video content can have twice the impact than of an image or audio content.
- There are a lot of options available to create videos in a budget-friendly way.
- Videos have a huge impact and video content gives a better understanding of your brand and your product.
- Videos are a significant way of creating audience engaging content.
Numerous professionals across diverse domains are presently developing courses and webinars to cater to their audience’s needs. These forms of content creation offer a straightforward approach and deliver profound value to your audience.
- Many experts from different fields are now creating courses and webinars for their audience’s benefits.
- These type of content are easy to create and it provides great insight for your audience.
- When people believe that you know what you’re talking about, your authority in the subject and your trust factor increases.
- This makes it easier to get people to buy your courses and attend your webinars.
Podcasts and audiobooks emerge as a valuable gift in our contemporary era.
- People are so used to multitasking that they’re always doing many things at once.
- This is why marketers and other businesses & entrepreneurs need to focus on creating podcasts and audiobooks.
- Many people these days listen to a podcast or an audiobook when they’re driving, cooking, cleaning or even taking a bath.
- These audio contentsare more welcomed now more than ever.
While the content categories we explored earlier largely exist within the online realm, offering downloadable free resources holds significant advantages for growing your email subscriber base.
- PDFs
- Presentations
- White Papers
- Checklists
- Ebooks
